COVER
STORY
BEST IN
BUSINESS
Al
Cabrera’s Heartland Food Corporation increased revenues
by 60 percent in 2005, making him our businessman of the
year.
By Steven Saint
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article
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Hispanic Commerce
CLOSING
THE GAP
USHCC president
and CEO Michael L. Barrera outlines a plan to bring Corporate
America and the Hispanic market together.
Finance & Investing
TALKING
MONEY: Retirement Accounts &
Taxes
Finance
expert Julie Stav breaks down the differences between a
traditional IRA and a Roth IRA, and the tax implications
in cases
of early withdrawal.
Politics & Government
TAKING
THE HEAT
Columnist
Ruben Navarrette reveals how corporations, facing a highly
charged political environment, are getting caught in the
crossfire in debates about Hispanic issues.
Franchising
THE
LONG AND WINDING
ROAD TO REVITALIZATION
Attracting
franchises can be an important vehicle to build commerce
and confidence in an area when you’re rejuvenating
a city’s commercial core.
By C. Everett Wallace
Managing
LEADING
WITH LATINOS
Wal-Mart
Board member Aida Alvarez
highlights the retail giant’s long-term, manifold
commitment to the Hispanic community.
LOCKING
IN
Drawing
top Latino executive talent for
roles with real impact is the key to harnessing
the surging Hispanic market.
By William J. Wilkinson
Success & Motivation
THE
FUTURE NOW
As
Emilio Estefan and Sean “Diddy” Combs join forces
on their new record label, they are pointing toward the
multi-ethnic, multi-media future.
By Victor Cruz-Lugo
BUILDING
A TRADITION
Increasingly,
successful Hispanics are incorporating philanthropy into
their concept of success.
By Karen-Janine Cohen
Q & A
HITTING
THE HIGH NOTES
A
conversation about the Latin Grammys and the music business
with Gabriel Abaroa, president of the Latin Academy of Recording
Arts & Sciences.

BRIEFCASE
- BIZBUZZ: Business
Briefs
Snapshots
of events and trends
shaping your future.
A
close look at a study by the Pew
Hispanic Center reveals that native-born Americans have
little to fear when it
comes to foreigners taking their jobs.
By Marissa Rodriguez
Attorney
Carlos Acevedo is on a mission
to stop money laundering, while legal eagle Corali Lopez-Castro
reveals her three ingredients to success, and Home Depot
general counsel Frank Fernandez
demonstrates the power of discipline.
With
so many Hispanic consumers taking
to the wide, sometimes wild, world of the Internet to
develop and manage their social
lives, the number of Internet sites that serve them
is growing, as is competition.
By Jeffrey Zbar
Whether
it’s understanding your financial personality
or perfecting the fine art of influence, you won’t
want to miss these two offerings.
BIZLIFE
Turns
out it’s the little things that count when travelers
opt for Bed & Breakfasts instead of a major hotel,
even while on business.
By Sharon McDonnell
MOVERS
& SHAKERS
REGIONAL
REPORT:
Hispanics
comprise Utah’s fastest growing population, and
the Utah Hispanic Chamber of Commerce is prepared to
address the community’s increasingly complex needs.
By Cynthia A. Roby
CHAMBER FOCUS:
Before
becoming chair of the USHCC,
David C. Lizarraga was a visionary at the East Los Angeles
Community Union (TELACU).
By Conrad Dahlson