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home editor's letter voces panorama la buena vida features quest latin forum
 




1

Outspoken and Online
There’s a whole world of information and opinion in the Hispanic blogosphere. Here’s a look at some of the Latino websites, who is behind them and their takes on the world.
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2

The Significant Six
Our Hispanic Achievers come from many walks of life, but they all share something in common: devotion to excellence, innovation and the ability to alter the face of the industries they touch.
read more...

3

A Wondrous Woman
She’s strong, smart and unafraid to show her indie side. What’s new with America Fer- rera? We go behind the scenes to ? nd out.
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Wondrous Woman

Her role as the lovingly bumbling Betty made her America’s sweetheart, but there’s more than meets the eye with our favorite leading lady. A producer, director, independent film star and maybe even a future super hero, there are many sides to the multi-faceted America Ferrera.


By Marissa Rodriguez

think that Betty Suarez is one of the most beautiful characters that has ever been on television. She is heroic and strong and confident and I think that’s an incredible role for a Latina and an incredible image to portray as a Latina.” Standing tall (ish) in her white heels and Diane von Furstenberg dress and with award in hand, America Ferrera was both grateful and proud when she uttered these words during a press conference after she was announced the winner of the Chevy Entertainer of the Year Award during this year’s ALMA Awards.

“It was just kind of surreal,” says Fer- rera of her win. “It takes a while for the real meaning of it to sink in. It’s a really big hon- or to know that the work that I have done has a certain sense of pride and accomplish- ment for the Latino community.”

Ferrera spoke to Hispanic on a break during a heavy day of shooting, which she says, is pretty standard (“12 hours is, like, a short day”).

At the young age of 24, Ferrera is already considered one of television’s best. The ALMA award honored her work on the hit ABC series Ugly Betty and her efforts to get young people involved in the Democratic process. On that stage, Ferrera was referring to her role as title character Betty. Part lovable goof, part ambitious career woman and part do-gooder, Betty has become one of the TV world’s favorite and iconic characters. And she has skyrocketed Ferrera’s career, making the actress of Honduran descent a household name.

As a celebrity, Ferrera is pulling double duty: playing both the part of America’s comedic sweetheart and, whether intentional or not, strong role model for Hispanics. As we loved Lucy, we now love Betty, and America.
And, viewers and her contemporaries have responded in kind. Now that she’s been the recipient of an Emmy, two ALMAs, a Golden Globe, an Image Award and three Imagen Awards, among others, you would think sauntering up to the podium in floor-length couture would be old hat. But Ferrera is refreshingly grateful with each win, even as they grow in number.
“I don’t think that it ever stops being meaningful,” she says. “I did recently think back the very fi rst win, it was for my work in Real Women have Curves. I won a special jury award at the Sundance Film Festival.
They create special awards for whatever they choose to acknowledge, and it was my fi rst. Receiving the award was such as shock. I was so thrown off I don’t even remember what my speech was. I do remember having this out of body experience. I do remember being so overwhelmed with the opportunity to do what I love.”

Her professional road is short but diversified. As she’s come far from her debut as Ana Garcia in the fi lm Real Women Have Curves, in a way, she’s also come full circle. Her fi rst role was in the indie fi lm about a young Mexican American teen trying to come to terms with the end of high school, her budding sexuality and her desire for education outside of her closed world and away from her disapproving mother. The film, and especially her role, struck a chord with audiences, especially young women who saw themselves in Ana.

It would also seem to set a standard for Ferrera’s projects. Although the actress admits she has no specifi c guidelines for choosing a part, an examination of her chosen roles reveals similarities. From Ana to Betty to Carmen in The Sisterhood of the Traveling Pants movies, many of Ferrera’s characters are young women with a certain chutzpah: through personal diffi culties and family crisis, they resolve to persevere, and do.

“I look for [roles] that speak to me. The things I am most well-known for are strong female roles. I’m happy to contribute to that image and proud ... but it’s not really a conscious decision,” she says.

Not content to portray one type, Ferrera points out that she has played a host of characters in lesser known indie movies. “I think that many of independent fi lms that [I’ve done] have not seen the light of day,” she says.

Her independent roles are where Ferrera’s wide range as an actress shines. In 2005’s How the Garcia Girls Spent their Summer, she plays Blanca, a third-generation Mexican American girl experiencing her sexual awakening one steamy summer. The fi lm hits on some pretty emotional themes, from loneliness to inter-generational family relationships to women’s sexuality at three different points in a lifetime. Thefi lm was also recognized by Sundance and nominated for the Grand Jury Prize. In La Misma Luna (Under the Same Moon) she is a fi rst-time human smuggler who hopes to sneak babies across the border into the United States from Mexico. And one of her most recent independent works, Hacia la Oscuridad (Toward Darkness), is perhaps her most gritty to date.

It is set during the 90 minutes after José Gutierrez, the son of a banker, is kidnapped in Colombia in one of the country’s now infamous express kidnappings.
Directed by José Antonio Negret and shown in real time and through flashbacks, the movie follows the intensity of the moments immediately after a life-threatening situation. Ferrera plays Luiza, an old flame of Gutierrez’ in Colombia, and she was also involved in the development of the film since its first incarnation.

“I met the writer and director in college,” she says. “He was a film student at USC and we did the short film together, and I wanted to do the feature length and reprise my role. I got more deeply involved in the character and the script and trying to be an active part in getting the money and the cast attached. It was a project I was close to.”

Ferrera reveals that the film was also a very personal journey for the director. The gritty film opens on the bound, gagged and beaten Gutierrez and continues with the narration of his own trials from his sequester. The actor playing the lead, she says, had the most grueling experience of the cast.

“Several family members [of the director] kind of had a very similar experience to thefilm,” she says. “I really wanted to be a part of the story. It had less of a political stance and more of a personal stance. As an audience member I am more interest in the personal.”

Authenticity was key to the direction. Filmed in Spanish, it was Ferrera’s first Spanish-language role. To perfect the accent and tone, she worked with a tutor who differentiated the Colombian intonation for her. Her goal was to get as close to the reality of the language as possible.

And, shot in Panama, the beauty of the country’s jungles juxtaposed the raw reality of the urban problem the film dealt with head on. “Being in Panama and expe riencing the beauty of the culture and the surroundings and the climate, it’s a natural paradise. The jungle is green and ripe and rich, and it rained everyday at 3 p.m. You succumb to the environment and it’s so raw at the same time. ... You are moti vated by what you were feeling.”

It was also one of Ferrera’s first forays into producing. As executive producer of the film she was fully involved in the production process, including the financing. Since then she has increasingly taken a seat in the producer’s chair.

“I couldn’t imagine going in front of the camera without the process behind the camera,” she says. “I love being a part of the creative process.”

It’s something Ferrera fans should come to expect more of from the budding tycoon. In addition to producing, she has also begun to dabble in writing and directing. Early this year she directed her first short film, a 30-minute movie with no set date for release yet. A producer brought her the script after the original director backed out and she ran with the opportunity. She learned a lot from the experience, she says, and it has broadened her horizon artistically.

“As an actor I think I am drawn [to roles] across the board,” she says. The aspects of that attract her to one project might be completely different from what attracts her to another. In the case of Betty, it was a chance to explore another side of humor. “Physical comedy ... I have never seen myself doing that. I took the role of Betty with a lot of earnestness. Through the character the physical comedy ended up happening. It was fun for me to go and explore, and I was attracted to all of it, the grittiness and the rawness and the kind of physicality.”

With such diverse interests, what’s next for the increasingly chameleon-like Ferrera should come as no surprise.“I am looking forward to looking to do something active like a superhero, and then I would like to do some gritty independent film,” she says. As to what kind of superhero she would be, she’s keeping mum. “It’s an idea. It’s something I was interested in and thinking about. There’s lots of ways to go.”

But if the key to super-ness is versatility, the ability to excel in a many things and a desire to do good, Ferrera seems to be there, personally and professionally.
As Betty, Ferrera is as an unstoppable force for good in the shallow world of fashion magazines. “The key to Betty is that she tries to do the right thing,” she says.

Personally, Ferrera has worked toward mobilizing young voters, and earlier in the year she campaigned with Chelsea Clinton on Hillary Clinton’s presidential campaign. She also participated in the star-studded Stand Up 2 Cancer benefit in September, is a regular on the charity benefit scene, and even hosted one of her own: the 3rd Annual Hot in Hollywood charity, which raised almost half a million dollars toward AIDS prevention education, social services and more.

It’s all enough to make Ferrera one of the most applauded and admired celebri ties today, and for that the media loves her. “It’s always flattering to think that things you do are important and written about and show up the next day as a newsworthy moment,” she says. Flattering, and it seems, well-deserved.